Afiliate Specialist Supervisor
Job Description
- Create and implement strategies to drive e-commerce traffic, boost sales, and enhance client brand visibility.
- Identify, recruit, and maintain relationships with affiliate networks, influencers, KOLs, and content publishers to achieve campaign goals.
- Track and analyze KPIs (e.g., click-through rates, conversion rates, ROI) to optimize campaigns and ensure success.
- Establish performance-based incentive structures, including tiered commissions and bonuses, to motivate affiliate partners.
- Oversee live-streaming initiatives (e.g., TikTok) from planning to execution, including data analysis to meet GMV and engagement goals.
- Compile detailed reports for clients, showcasing campaign performance, insights, and opportunities for improvement.
- Offer onboarding, training, and consistent communication to ensure affiliates have the tools needed to succeed.
- Oversee program budgets, allocate resources effectively, and negotiate commission rates to ensure profitability.
- Research and implement innovations in affiliate marketing, staying ahead of industry changes and emerging platforms.
- Supervise and develop a high-performing affiliate marketing team, fostering collaboration and professional growth.
- Integrate affiliate marketing strategies with the agency’s broader e-commerce services, such as marketplace optimization and product catalog management.
Requirements
- Bachelor’s degree in marketing, Business Administration, or a related field.
- Minimum of 3 years of experience in affiliate marketing, KOL/Influencer, preferably in the e-commerce or agency environment.
- Solid understanding of affiliate marketing tools, platforms, and networks, such as Google Analytics, tracking software, and affiliate networks.
- Data-driven mindset with expertise in analytics tools and performance tracking.
- Excellent communication and interpersonal skills, with the ability to negotiate and influence partners.
- Strong analytical skills to interpret data and make strategic decisions.
- Excellent ability to manage multiple projects, set priorities, and meet deadlines in a fast-paced environment.
Requirements Skill
Marketing CommunicationProject ManagementCommunicationContent MarketingAnlytical SkillsReportingData AnalysisCompetitive AnalysisE-Commerce